What is Google’s AMP Framework?

In the fast-moving world, we all do not want to keep waiting for things especially when it is related to technology. Be it any application or any website, we all want it to load quickly and open up quickly. According to a survey also, it is being said that if a website does not load in 5 to 6 seconds, the visitors leave the website instantly. To cope with this problem, Google founded a solution for it in the year 2016, so that it can help such websites and webpages. It is known as Google AMP. The AMP stands for Accelerated Mobile Pages. With the help of this technology, one can easily open a website without any delay. As it will hardly take one second in loading. This will also help you in saving the data, as it uses less data than before when it comes to opening the regular web pages.

What is Google AMP?

If we talk in technical terms, then Google AMP is a kind of technology made for publishing the website by creating the web pages which will load instantly or within a second on the mobile phones. So, far more than 1.5 billion AMP pages have been published by over 25 million domains.

Google AMP’s framework

We all are accessing many AMP pages every day, so we should also know how they are created. For building the AMP Pages, firstly, you should make another version of your website. And ensure that it follows the standards of the AMP Project. Once you are done with doing it, you will get a URL for your AMP website. That AMP website URL which you will get will work on different web browsers. Like it will work on Safari, Chrome, and Firefox also. When you visit or open any AMP Page from the Google search results, they will load very fast. It is because Google does the hosting of the AMP webpages on the servers of Google. And then it directly served the content on its website.

Those who are using the AMP Project technology will be happy to know, that Google gives more importance to such web pages when it is about the search engine ranking. For all sort of news stories, AMP is required for getting the number one rank among the search results on the mobile. However, AMP is not linked to the search engine optimization, but it helps in boosting the search engine ranking. Now, you all would have understood the importance of Google AMP.

Why Google AMP was created?

If you have read above how Google AMP framework works, you would have got an idea about why it is necessary. Let’s know in details why it was created. When we all surf the internet and we search, we want to get quick search results. So, to help the users to get quick search results and to enhance the speed of the search results, Google has done it. Google wants its users to be able to access the content in just fraction of seconds. Because Google also understands that in this competitive environment, no one wants to wait for a website to load or to browse any content. So, this was created basically for the user’s benefit only.

Benefits of Google AMP

Google AMP has helped the webpage developers a lot and it is at present helping the news websites also. There are many benefits of Google AMP, which people should know which we have mentioned below.

  • Increase in Mobile Ranking – As we just mentioned above that AMP is not directly linked with the search engine ranking. But it affects the search engine ranking positively. As it helps to load a website faster, so Google gives more importance to websites which are using AMP Framework.
  • Improvement in the Server Performance – This is especially for those websites which have tons of traffic on their website accessed using a mobile phone. The load on your website because of huge traffic can downgrade its performance. But that load can be reduced with the help of the AMP. It not just reduces the load of traffic on the server, but it also enhances the performance of the server.

A Brief History of Website Building

The Internet is a comparatively new invention, but since it’s origin, it has changed the way we live. It has generated hundreds of new industries, noticeably better communication times, and formed millions of new occupations, mainly in developing nations.

One of those hundreds of new commerce that are liable for thousands of jobs is website design: the procedure of designing and building of websites. This industry has grown along with the development of the Internet.

The history of website building is fundamentally linked to the history of the Internet. The first websites were quite much, only text-based with very little interactive and multimedia content that could deliver good visual stimulation. Passes of times sites started to become more and more visually attractive, clear where we have legitimate artistic movements being linked with the humble field of web development. Here you learn about how the field of website buildings has changed over the years, helping you better understand why nowadays the Internet is the way it is.

1991 – The beginning

Welcome to the WWW or known as World Wide Web. CERN, the initial website, went live in Nov 1992. The Web was in public on 6 August, 1991. The first website was completely text-based. In the initial days of the Web, just getting a page up was impressive.

HTML is born

In the initial times of website design, the only real way to add structure was through the control of the . With so much restriction, a lot of the old sites were pretty simple. The purpose of tables was to make the structure for numbers, but designers rapidly used HTML code to make site structure. 

1993 – The Launch of Search

After two years of the launch of the World Wide Web, we got set up to ALIWEB! ALIWEB aimed to help visitors find useful info. 

1993 – The Birth of the Landing Page

MTV introduced its website in 1993. VJ Adam Curry ran the website personally at first. MTV was the beginning adopter of landing pages. This was the picture you saw when you landed on their site in 1993. 

1994 – Using Ads to Add to Your Design

The online advertising world is much older than lots of think, whereas a lot of sites become filled with ads throughout the 90s. This page had very little text, but lots of design elements to engage the visitors. The net continued to flourish. 

JavaScript – Unleashing the Power

The future of the website building was shaping fast! JavaScript helped designers triumph over the boundaries of static HTML by allowing them to bring some movement to the Web. This is the origin of the “pop-up” window. A lot of the early functions of JavaScript were later capable of being accomplished through CSS. 

1996 – The Next Edge

Internet visitors more than two timed in the year 1996 to 36 million users worldwide. In 1996, you saw the number of websites raise from 25,300 to 257,601. 

Flash – the Golden period of Web Animation

Flash altered the landscape of website design. For the first time, designers could generate any shape, put in animation and develop more engaging sites than ever previous to using one single tool. End page would pack in all of the information into a single file to be loaded. 

1998 – The Future Ruler of Search in Born

The Internet in 1998 started to appear a little more like the Internet you see nowadays. 

Cascading Style Sheets (CSS) – A More Flexible Method to form

Shortly after the formation of Flash, CSS made its means onto the scene. As more and more customers were going online, speed was becoming a big matter. The idea behind CSS is straightforward. Separate look and content. The matter of the site was in HTML, and the appearance of the site would be coded in CSS. The early effort for CSS was the outcome of poor browser support. Fortunately, it fought through the early times and is still in full use nowadays. CSS may be the most vital “language” a web designer wants to know! 

2000 – The Online Economy

Whereas 2000 brought fear of a prospective melt-down, the year also ushered in an entirely new technique of doing business. Paypal, the globe’s foremost online payment company, started in 1999. Y2K was also an excellent time for website buildings. 

2003 – Let’s Blog About It

In 2003 the whole thing changed. WordPress, which is now the globe’s foremost content management system (CMS), was introduced in 2003. 

2004- My Space

MySpace became a place for visitors to generate their own profiles and join with other online people. 

2006 -The Facebook Goes Public

Whereas Facebook first launched in 2004 alongside MySpace, it was reserved simply for college students. In 2006 Facebook went unrestricted and changed social media and how the users used the Internet altogether. 

The Mobile Era

Mobile and smartphones have changed the method people use and think as regards the web. In 2007, generally, sites were not “mobile-friendly. 

2007 – The Mobile Revolution

On 29 June 2007, the iPhone was firstly launched ushering in a new period of web design. In 2007, customers showcased their brand online with this attractive and simple design.

2009 – Images Get Social

Formed by Yahoo, Flickr gave persons a place to store and share their images online. Flickr was the first site to use joint tagging. 

Responsive Design

In 2010 an intelligent web designer named Ethan Marcotte dared the way mobile website design was being approached. This was the beginning of Responsive Design. 

2015 – Growth-Driven Design 

Growth-Driven Design takes a systematic way to SEO optimization to help make sure that companies are spending time attracting precise customers and closing better leads outcomes in a better ROI and quicker revenue growth. 

2016 – Social Media and White Hat Backlinks

Social media such as Twitter, FB, Instagram, and LinkedIn, YouTube, and Pinterest, the entire function as search engines much like Google and Yahoo. This was growing the requirement for content, and marketers are stretched more every month. 

The Present: SEO-Optimization

Nowadays, marketers know that a company’s website is frequently the first opportunity they will have to connect with a prospective customer. Attractive colors, an attention-grabbing logo, and pages that present the aim of the company are all significant. Search engine optimization has become a highly competitive space for different industries. Whether it be the education space, finance, or adult content the battle to be on top is fierce. Simply tracking adult keywords you will notice different sex dating apps and fuck buddy sites vying for competitive queries. Web design must also integrate clear navigation, appropriate content, and images that speak about to the products or services. 

Load time is a vital part of the complete design and cannot be mistreated. Each page much has as a feature SEO optimization on all pictures as well as Meta descriptions and title tags. 

What is Responsive web design?

Anyone in business that is taking advantage of the online market has realized the essential need of a responsive web design. In the modern world there are different ways in which people access the internet ranging from desktop computers, tablets to small accessories like smartphones. As a business individual your website should be compatible with different kinds of screen resolution. This brings us to the question, what is responsive web design?

Responsive web design

A responsive web design is an approach whereby an individual creates a web page that is able to respond or resize itself depending on the type of design and approach that is being used. It could be an oversized desktop computer, monitor, laptop device or a small screen such as tablet or smartphone. For any individual with a digital smartphone it has become very essential in case you want an effective digital presence. There is an overwhelming growth of smartphones, tablets as well as mobile computing devices as the number of people using smaller screens for viewing web pages continue to increase rapidly.

Most of the websites that are being developed in the present have to consider mobile-first index. Many businesses are increasing their mobile presence and this implies that their websites, eCommerce, Google Business page and social media pages need to be accessible through different devices. One look at any of the best dating sites or the best hookup apps will reveal a strong emphasis on responsive web design as the vast majority of their users are accessing via mobile devices.

How to make a responsive website

The practice of making a responsive website entails a mix of flexible grids as well as layouts and images for the intelligent use of CSS media queries. Once the use switches from using their laptop to iPad then the website should be able to switch automatically in order to accommodate resolution, image size and scripting abilities. The website should be able to automatically respond to the user’s preference. For instance, the website should be able to respond accordingly in case of VPN for iOS.

How it works

A typical website comprises of a set of files that is a web page, home page and about page is an individual file on its own. The files contain html codes as well as text and images. The web pages are styled with files called CSS or rather Cascading Style Sheets. For example, a standard website that is non responsive contains a set of files and a couple of CSS files that govern its look. A responsive website will apply the same CSS files depending on the device being used to access the site. This will make it look and respond differently based on the device.

Why is it important?

There was a time when the only way people could access the website was through a desktop computer. Most people had almost the same size of monitors hence most of the websites were designed for average visitors. Today, most people access websites through a variety of devices ranging from screens of up to 27” and more to very small devices. The consumers expect that the websites they are visiting conform to the needs of the devices they are using and not the other way around.